The mental health apps market is expanding rapidly as people increasingly embrace digital tools for emotional well-being and self-care. These apps offer features like mood tracking, guided meditation, stress management, and cognitive behavioral therapy exercises, with some providing access to licensed professionals. Key drivers include growing mental health awareness, convenience of on-demand support, and widespread smartphone use. Technological enhancements—such as AI-powered chatbots, personalized content, and biofeedback tools—are making apps more engaging and effective. As healthcare systems integrate digital therapeutics and teletherapy, mental health apps are poised to play a vital role in supporting wellness worldwide.
According to Fortune Business Insights, the global mental health apps market was valued at USD 6.52 billion in 2024. The market is projected to grow from USD 7.48 billion in 2025 to USD 23.80 billion by 2032, exhibiting a CAGR of 18.0% during the forecast period. In 2024, North America dominated the mental health apps market with a market share of 47.24%.
In October 2023, Headspace Inc. unified all its service offerings under a single brand, Headspace Care, aiming to enhance accessibility and deliver integrated mental health solutions.
depression and anxiety
, fueling demand for digital mental health tools.